India outnumbers US in usage of smartphone for social networking, emails

According to a survey measuring India’s smartphone impact, done by Google with IPSOS and the MMA (Mobile Marketing Association), Indians have outnumbered US in usage of smartphone for social networking and emails. The survey findings state that 76 per cent Indians are accessing social networking sites more through their smart phones in comparison to a 54 per cent from the US. Email usage on smartphones is higher in India upto 81 per cent when compared with the US.

The survey further states that despite having less than 50 per cent of USA’s 245 million users, survey conducted by IPSOS and Google reveals Indian smartphone users access the Internet multiple times a day more than what citizens in the US do through their smartphones.  

Men in India access the internet more through smartphones as compared to women. According to the survey findings, 59 per cent of males access the internet more through smartphones versus 48 per cent of usage by females.