Wednesday, September 12, 2012

IBM to help Jet Airways go green

Jet Airways has can now accurately calculate, track and report aircraft emissions, thanks to IBM. The airlines can now map each carrier's carbon emissions, optimise its fuel usage by a detailed analysis of each flight. Significantly, this project is being done under the strategic 10-year business transformation agreement with the IT major to streamline and consolidate its IT operations. 


A part of IBMs Integrated Emission Management System, it provides Jet Airways a process to analyse and calculate individual aircraft emissions, which is a complex process involving comparison of flight records and fuel usage data contained in multiple systems ranging from internal aircraft systems to regional navigation data and flight records. The solution ensures that all flight emissions are properly calculated, and reporting is accurate and timely. 

With more than 50 years experience in aviation, IBM uses its software, hardware and services expertise to help top airlines and airports across the globe deliver more highly differentiated customer experiences and improve their operational efficiency. 

"In the financial year 2011-12, domestic air traffic grew at a rate of 12.9%, creating a huge demand for fuel which accounts for a major expense for any airline. Creating an energy efficient airline is a top priority and we are committed to the environment and a greener world. With IBM's solution, Jet Airways will be able to evaluate carbon foot print not only at the fleet level but also at the aircraft level. It will help us optimise the fuel usage and thereby create a positive impact on the environment" said Sudheer Raghavan, chief commercial officer, Jet Airways. 

"In order to take advantage of the strong growth potential in the Indian aviation market, it is critical for airlines to continuously transform through business and technology innovations. With its deep technology expertise, we have has brought flexibility and scalability to the carrier's operations and also helped the airlines gain competitive advantage and strengthen its leadership position," said Ramesh Narasimhan, director - client servicing, strategic outsourcing, global technology services, IBM, India/South Asia.  

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