Sunday, December 16, 2012

Wal Mart selling Apple iPhone 5 at big discount


Wal-Mart Stores said that it began selling Apple's flagship iPhone 5 smartphone at a big discount in thousands of its stores. 

Wal-Mart said it is selling the 16 GB AppleiPhone 5 for $127, versus an original price of $189.97. The price is valid with a two-year contract from wireless carriers Verizon, Sprint and AT&T, the retailer added. 

Wal-Mart said it is also selling the 16 GB iPhone 4S and the 16 GB iPad with Retina display and Wi-Fi at discounts. 
The offers will be available for 30 days in about 3,000 of Wal-Mart's stores, which were not identified. They are not available online, according to the retailer. 

Apple has focused on high-priced, premium gadgets for many years and has strictly enforced its prices with retailers and other distributors. However, a Walmartspokeswoman said on Friday that the discounts were arranged with Apple. 

"We worked together with them on this," the spokeswoman, Sarah Spencer, said. "They are a great partner." 

Wal-Mart is pricing the iPad starting at $399, down from $499. Beginning December 17 the retailer said it will throw in a $30 iTunes card. 

Wal-Mart is selling the 16 GB iPhone 4S for $47, versus an original price of $89.97, it said. 

Apple did not respond to a request for comment. Wal-Mart's cooperation with Apple is a contrast to its relationship with Amazon.com, the world's largest internet retailer. 

In September, Wal-Mart said it would stop selling Amazon's Kindle e-readers and tablets, placing a bet that consumers would be more interested in Apple's gadgets. This spring, Target stopped selling Kindle devices.

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