Acer
expects up to 80% of its products to use touchscreen technology by next
year or the year after, hoping new tablets and touch-notebook computers
will revive its sales in a PC market where quarterly shipments are at
their lowest in nearly four years.
Touchscreen
models are expected to rise to 30-35% of total notebook PC sales at the
world's No. 4 PC vendor by the end of this year, up from 25% this
quarter, Acer Chairman JT Wang told Reuters in an interview. The company
shipped 1.2 million tablets in the January-March quarter and has a
target of 5 million to 10 million for the whole year.
"Price
and supply for touch panels provide some constraints now but that will
ease and boost the penetration of touch-devices," Wang, also Acer's
chief executive, said on Monday ahead of the opening of Taiwan's annual
Computex trade fair.
Research firm IHS has
forecast that shipments of touch-enabled mobile PCs would grow rapidly
starting this year, rising to about 25% of all notebooks by 2016, as
prices fall and Intel makes a major push in the technology.
In
smartphones, Acer on Monday introduced a 5.7-inch phablet running on
Android that allows multitasking. Wang said its strategy would focus on
phablets with more data-processing capability.
Wang
expects the PC industry as a whole to see a decline in shipments this
year but the notebook and tablet PC segments combined to grow 10 to
15%.
Market researcher Gartner said global PC
Shipments in the first quarter dropped to their lowest since the second
quarter of 2009. Barclays Capital forecast second-quarter notebook PC
growth would be muted and might be the worst in 12 years, as the
industry shifts to new products.
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